Experts - Video, Rich & Streaming Media

Advice and opinions, by and for marketers

Successful online marketing is more than just placing banner ads onto Web pages... a lot more. Rich media allows advertisers to create sales and marketing tools that surpass the ordinary and increase campaign results. We'll guide you through successful ad design, message structuring, features,and cool development approaches so you can create slick and effective rich media advertising and stay on the cutting edge of the latest interactive advertising tools and tricks.

Dorian Sweet
Dorian
Sweet
Todd Krieger
Todd
Krieger

Does Length Matter? - Nov 7, 2008

Junk food has its place in the online video world, but not all the time. (0 comments)

Getting Rich In Online Advertising - Oct 24, 2008

Will a bad economy, tight production budgets, and general mayhem may make rich media your best bet? (0 comments)

Investing in Online Video's Value - Oct 17, 2008

Why a move to value includes online video and advertising. (0 comments)

Distracted Across the Great Digital Divide - Oct 10, 2008

Content is shaped by the medium that delivers it, so what the hell is going on? (0 comments)

Social Shows: A Winning Mix - Oct 3, 2008

The creators of "lonelygirl15" outline the key ingredients for advancing social storytelling on the Web -- and what that means for marketers. (0 comments)
3611190 Archive More Video, Rich & Streaming Media Stories

Archive

ClickZ Yesterday

Online Media Stats That Make Me Feel Great About '09! - Jan 6, 2009

Low Investment Interactions: The Next Tiny Huge Thing - Jan 6, 2009

Time for Analytics to Come in From the Cold - Jan 6, 2009

Four Predictions for 2009 - Jan 6, 2009

ClickZ News Headlines

IPG Aligns Reprise with Media Unit in Bid for Search Dollars - Jan 7, 2009

Despite Recession, SpotMixer Parent Gets New Funding - Jan 7, 2009

Execs & Accounts: Epsilon, ClickSquared, Revenue Science - Jan 7, 2009

JP Morgan: Performance Marketing Steady as Brands Recoil in '09 - Jan 6, 2009

ClickZ Stat Headlines

Average Search CPC Data by Category for November 2008 - Jan 6, 2009

Active Home Internet Users by Country, October 2008 - Jan 2, 2009

The Year in Search: A 2008 Review - Dec 30, 2008

Top U.S. Parent Companies and Stickiest Brands on the Web, November 2008 - Dec 23, 2008

ClickZ Features Headlines

As Display Sank Deeper in '08, Web Giants Pushed to Gain Ground - Dec 29, 2008

Bailout Drives Search Efforts for Automakers, Advocacy Groups - Dec 15, 2008

Questions for BBC's Digital Media EVP - Nov 6, 2008

Industry Embraces Opt-In for ISP Behavioral Targeting - Oct 8, 2008